Augmented Reality app for kids, Barcy by Chromville
Barcy is an educational Augmented Reality app for kids which encourages the development of creativity, thanks to the use of the eight Multiples Intelligences of Howard Gardner. It is connected to a set of coloring templates ready for kids to color. The app scans the page, recognizes the illustration and brings the content to life on the e-device screen.
WORK
imascono was in charge of the branding and illustration, Augmented Reality app thinking, 3D model and animation, UX/UI, and app coding. The app is included in the Chromville universe, which belongs to imascono.
CLIENT
Barcelo Hotels is a Spanish multinational focused on the tourism sector. This Augmented Reality app was developed as a funny and educational tool to enjoy with the whole family by learning about the benefits and secrets of water.
The Barcy by Chromville app is included in the Chromville Universe, that’s why the branding and illustration process is in hands of the imascono Team. The main objective was to create an attractive proposal based on the client´s character, without loosing the characteristics and features of the Chromville brand.
Our proposals
Client's character adaptations
After coming up with the 2D designs, it was time to design the 3D models. The next step was generating the main animation, that was, thanks to Augmented Reality, included in the coloring pages.
Barcy by Chromville comes into a friendly and attractive user app with an easy User Experience (UX) process to start the Augmented Reality adventure. The User Experience and Interface (UI) match with the applicable on Chromville universe.
