Home screen illustration of the Augmented Reality app Barcy by Chromville

Augmented Reality app for kids, Barcy by Chromville

Barcy is an educational Augmented Reality app for kids which encourages the development of creativity, thanks to the use of the eight Multiples Intelligences of Howard Gardner. It is connected to a set of coloring templates ready for kids to color. The app scans the page, recognizes the illustration and brings the content to life on the e-device screen.

WORK

imascono was in charge of the branding and illustration, Augmented Reality app thinking, 3D model and animation, UX/UI, and app coding. The app is included in the Chromville universe, which belongs to imascono.

CLIENT

Barcelo Hotels is a Spanish multinational focused on the tourism sector. This Augmented Reality app was developed as a funny and educational tool to enjoy with the whole family by learning about the benefits and secrets of water.

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The Barcy by Chromville app is included in the Chromville Universe, that’s why the branding and illustration process is in hands of the imascono Team. The main objective was to create an attractive proposal based on the client´s character, without loosing the characteristics and features of the Chromville brand.

Logotype proposal for the Augmented Reality app Barcy by Chromville
Augmented Reality coloring pages included in the Augmented Reality app Barcy by Chromville

Our proposals

Personal proposal for the 3D character of Hotels Barcelo to be included in the Augmented Reality app Barcy by Chromville

Client's character adaptations

Two examples of the 2D and 3D adaptation of the Barceló Hotels character Barcy included in the Augmented Reality app Barcy by Chromville

After coming up with the 2D designs, it was time to design the 3D models. The next step was generating the main animation, that was, thanks to Augmented Reality, included in the coloring pages.

Icons included in the Augmented Reality app Barcy by Chromville

Barcy by Chromville comes into a friendly and attractive user app with an easy User Experience (UX) process to start the Augmented Reality adventure. The User Experience and Interface (UI) match with the applicable on Chromville universe.

Examples of the interface included in the Augmented Reality app Barcy
Barcy t-shirt with Augmented Reality experience associated with the Augmented Reality app Barcy by Chromville

PLAY Barcy app

0. Download the Augmented Reality app for Android or iOS
1. Print and Paint the coloring pages from the website
2. Select the appropriate scene, and point towards the template with the device
3. Interact and learn with the Augmented Reality app experience

Logotype of the Augmented Reality app Barcy by Chromvilledownload_buttons_1download_buttons_2