Success story · Iveco Academy

Iria Iveco

+100

training documents from ten departments

Case summary

Iveco Academy's corporate AI avatar that centralises access to training, internal communication and question answering for the whole Iveco community.

Iveco is an Italian industrial automotive group with hundreds of thousands of workers, dealers and external staff managing a global fleet of trucks, buses and commercial vehicles. Its Iveco Academy department was looking for a way to make the company's training and communications easier to access and to build a closer connection with every professional in its ecosystem, handling questions and queries quickly and autonomously. The answer is Iria, an avatar powered by Artificial Intelligence that becomes a single corporate voice for Iveco, accessible to employees, dealers and the external network at any time.

Client

Iveco Academy

Sector

Education

Service

Formación operarios · Experiencias imersivas XR

+100

training documents, ten departments.

4.570

employees with full access to the avatar.

90%

dealer network queries.

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01 The challenge

A single voice for a global industrial community.

Iveco is an industrial group with hundreds of thousands of workers, dealers and external staff spread across Europe. In an organisation of this size, information gets scattered across departments, platforms and processes, and accessing training or resolving a corporate question can become a daily operational friction. The Iveco Academy department needed a way to unify that access, bring information closer to those who need it and serve the external sales network with the same quality and speed as internal staff. The challenge wasn't only about training: it was about corporate cohesion on a global scale.

02 The solution

A corporate AI avatar that talks to the whole community.

The solution is Iria, an avatar powered by generative Artificial Intelligence, trained on more than a hundred documents from Iveco's main departments. Any professional logs in with a username and password and can ask Iria any question related to training, internal processes or any area of the company's activity. The Iveco Academy team manages the model's training and analyses the conversations to identify new learning areas and continuously improve Iria's answers. 90% of queries come from the dealer network, which makes the avatar the main corporate support channel for the sales network.

Next step

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Key learnings

What this case teaches the sector.

Una sola voz corporativa unifica organizaciones a gran escala.

En grupos industriales con cientos de miles de personas distribuidas globalmente, la información se dispersa de forma natural entre departamentos y procesos. Un avatar IA corporativo entrenado con toda la documentación interna se convierte en un punto único de acceso que devuelve cohesión a una organización compleja.

La red comercial externa necesita la misma atención que la interna.

En Iveco, el 90% de las consultas a Iria proceden de la red de concesionarios. Es la prueba de que el principal usuario de un agente IA corporativo no es siempre el empleado directo: muchas veces es la red externa de partners comerciales, históricamente menos atendida y, por tanto, más receptiva.

El entrenamiento documental decide la calidad del avatar.

Un avatar IA generativa no vale por su tecnología, vale por lo que sabe. Entrenarlo con documentación real, departamento a departamento, y mantener una capa de analítica que detecta vacíos y nuevas áreas de aprendizaje, es lo que diferencia un agente útil para el día a día corporativo de una demo conversacional impresionante.

El acceso autenticado convierte el avatar en herramienta corporativa.

A diferencia de un asistente público, un avatar IA con acceso por usuario y contraseña habla con perfiles identificados de la organización. Esto permite responder con el nivel de detalle que cada rol necesita, gestionar la confidencialidad corporativa y convertir las conversaciones en datos útiles para la mejora continua del producto.

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