Humanizing technology as a current challenge: meaning and strategies
In an increasingly digitized world, technology has transformed every aspect of our lives. In this context, humanizing technology has become a crucial challenge to ensure that technological developments respond to people's emotional, ethical and social needs, promoting more meaningful and accessible connections.
Impact of smart cities today
Discover how smart cities are transforming our present. We analyze the impact of technology on urban infrastructure, sustainability and the quality of life of citizens. Learn the keys to the urban future!
How virtual assistants are boosting customer service

Thanks to AI, these assistants not only answer frequently asked questions, but also learn from past interactions by adapting to users' changing needs. They can even become true intelligent agents at the service of brands and customers.
5 ecommerce trends for online success

New ecommerce trends is not an option, it is the key to stand out and turn every click into a business opportunity.
Immersive technology applied to Trade Marketing: activating your brand at the point of sale
In a world where attention lasts seconds, standing out at the point of sale is no longer an option: it is a necessity. The key? Betting on immersive technology that not only captures glances, but also generates emotions and purchase decisions.
Main benefits and uses of artificial intelligence in health care
Faster diagnoses, personalized treatments, assisted surgeries or virtual assistants trained with truthful sources are some of the main uses of Artificial Intelligence in healthcare.
5 benefits of implementing technology in your business
In the digital era, technology is the engine of business growth. From automating processes to improving data-driven decision making, optimizing efficiency and competitiveness.
How to implement automation in companies and maximize its impact
Automation is a key pillar for companies seeking to optimize their operations and remain competitive in an increasingly dynamic business environment.
New technologies in the real estate sector
Thanks to innovative solutions such as intelligent agents, interactive 3D recreations and virtual simulations, the real estate industry is moving away from traditional practices, moving ever closer to a fully digitized experience.