How virtual assistants are boosting customer service

Thanks to AI, these assistants not only answer frequently asked questions, but also learn from past interactions by adapting to users' changing needs. They can even become true intelligent agents at the service of brands and customers.
5 ecommerce trends for online success

New ecommerce trends is not an option, it is the key to stand out and turn every click into a business opportunity.
Immersive technology applied to Trade Marketing: activating your brand at the point of sale

In a world where attention lasts seconds, standing out at the point of sale is no longer an option: it is a necessity. The key? Betting on immersive technology that not only captures glances, but also generates emotions and purchase decisions.
Main benefits and uses of artificial intelligence in health care

Faster diagnoses, personalized treatments, assisted surgeries or virtual assistants trained with truthful sources are some of the main uses of Artificial Intelligence in healthcare.
5 benefits of implementing technology in your business

In the digital era, technology is the engine of business growth. From automating processes to improving data-driven decision making, optimizing efficiency and competitiveness.
How to implement automation in companies and maximize its impact

Automation is a key pillar for companies seeking to optimize their operations and remain competitive in an increasingly dynamic business environment.
New technologies in the real estate sector

Thanks to innovative solutions such as intelligent agents, interactive 3D recreations and virtual simulations, the real estate industry is moving away from traditional practices, moving ever closer to a fully digitized experience.
Top technology trends of 2025

From Artificial Intelligence to Extended Reality, these trends are opening up new opportunities and challenging companies to evolve quickly to stay competitive.
The revolution and impact of AI in retailing

Retail is undergoing an unprecedented digital transformation thanks to Artificial Intelligence. Today, brands are no longer just selling products, but creating personalized experiences that connect emotionally with their customers.