Marketing in the metaverse: main strategies
Technology is transforming all company strategies, especially marketing strategies. In this context, the Metaverse and new virtual worlds have become a new frontier for brands looking to innovate and connect with digital native audiences.
Virtual influencers as a trend in social networks
Social Networks have become the main communication channel for many companies. A way to reach the end user, to have direct conversations with them and to connect emotionally with the product and the brand. In this equation, influencer marketing plays a key role.
Technology trends in amusement parks: Virtual Reality
With the advent of immersive technologies, entertainment is expanding beyond its current boundaries.
Artificial Intelligence in tourism: characteristics and examples
In the current era, if there is one technology that is transforming the business world, it is Artificial Intelligence (AI). The tourism sector is no exception.
Challenges of Artificial Intelligence applied to the enterprise
Artificial Intelligence has become one of the most disruptive technologies of the 21st century, and we still do not know its full potential.
Artificial Intelligence Avatar: definition and main uses
Artificial Intelligence has reached our daily lives in many ways. In the generation of content, in the analysis of thousands of data in real time and also in the way we interact in the new virtual world.
