BITÁCORA
| BLOG
Read our space diary and discover the best of the latest technology news.
In a world saturated with information and impacts, experiential marketing has become the key for brands to not only be seen, but felt.
From Artificial Intelligence to Extended Reality, these trends are opening up new opportunities and challenging companies to evolve quickly to stay competitive.
Attracting visitors is not enough. The key is to surprise them and make them loyal with unforgettable experiences. Turning the physical space of the mall into a place of encounter with brands, beyond simply shopping.
Retail is undergoing an unprecedented digital transformation thanks to Artificial Intelligence. Today, brands are no longer just selling products, but creating personalized experiences that connect emotionally with their customers.
The luxury sector has always been synonymous with exclusivity, innovation and memorable experiences. In recent years, technology has played a key role in the evolution of this industry, helping brands to raise their standards and connect with an increasingly demanding public.
Fashion is a constantly evolving industry. In this context NFTs are emerging as a key technology that transforms the way brands create, market and experiment with their garments and collections.
Luxury hotels are no longer simple vacation spots, but exclusive destinations where design and experiences play a key role. Modern luxury hotels combine exclusivity, immersive design and personalized services enhanced by advanced technology.
The hotel industry is undergoing an unprecedented transformation thanks to the integration of Artificial Intelligence. AI has become an indispensable tool for hotels seeking to meet the expectations of modern travelers.
The shopping experience is evolving, and so are consumers. That's why knowing the latest developments and trends within the retail sector is key for brands.
The future of DOOH advertising is marked by the integration of advanced technologies such as Extended Reality (XR), Artificial Intelligence (AI) and the Internet of Things (IoT), which will transform public spaces into smarter, more interactive and personalized environments.
Artificial intelligence (AI) is transforming diverse sectors, from education to industry, automating repetitive tasks and allowing professionals to focus on more strategic and creative activities. In addition, AI facilitates creative processes, allowing creators to cooperate with technology to innovate.
The hotel industry is evolving rapidly with the adoption of technologies such as check-in automation, personalized virtual assistants and immersive experiences through augmented reality. The hotels of the future are betting on personalization and efficiency to stay competitive.