ROYAL CANIN EVENT

Two major veterinary product companies, a virtual space and more than 20 hours of presentations by top professionals, discover what the great Royal Canin and MSD Animal Heath Virtual Congress was like!

CLIENT

Royal Canin
MSD Animal Health
Asis Group

LOCATION

Virtual world

PROJECT

Virtual event organized by the two most important veterinary products and services companies in Spain.

BRIEF

The two most important veterinary products and services companies in Spain, MSD Animal Health and Royal Canin have the common goal of making continuing education for veterinary professionals a reality. To this end, the two companies have joined forces to organize their first joint congress.

A unique space to offer, during two days, specific presentations to train in the diagnosis, management and care of both patients and customers.

Among the possible solutions for organizing the congress, the idea of holding it in a virtual format came up, why not? It is more accessible, you can have more speakers and more attendees. Besides, taking advantage of the online space, we could recreate the most impressive stands for the fair. With all this in mind, Imascono got started.

RESULT

So, we welcome you to the I Virtual Congress for Clinical Veterinary Assistants. A three-day meeting where presentations and stands were available to all users.

The experience was a great success with more than 1,000 professionals connected at the same time with more than 15,000 total visits to the virtual space.

20

hours of virtual lectures broadcast

15.641

virtual tours during the three days of the congress

350

clicks received an average of all the interactive points distributed throughout the space.

VIRTUAL SPACES

Virtual environments where the value proposition and business activities are gamified. Perfect for virtual tours, simulations and interactive product testing, detailed monitoring of processes and offer a space for gamification of pre-sales, training and other business activities.

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SECTOR