SEVILLE 'SETAS'
CLIENT
Audioguiarte
LOCATION
Seville (Spain)
PROJECT
Interactive map to learn more about the history and impact of the tourist spot
BRIEF
If there is a special and surprising place in Seville this is its famous "mushrooms" in the old Mercado de la Encarnación. Unique walkways and viewpoints, to discover Seville from a new point of view.
What can we do to make the visit to Setas Sevilla's facilities more interactive? With this question we started the project of virtually recreating the iconic architecture of the square, filling it with content related to its history, before and after and 360 videos and photographs of this and other tourist attractions in the city of Seville.
What can we do to make a visit to the Setas de Sevilla more interactive? That’s what we asked ourselves when we set out to visually re-create this iconic work of architecture, adding information about its history, before-and-after images, and 360-degree photos and video of the Setas and other tourist attractions in Seville.
The Virtual Twin is available both on kiosks and on computers, tablets, and cell phones, and the interactive map can take you anywhere on the tour.
x5
increase in interaction with the kiosks distributed throughout the physical space
visitors access the WebApp to enhance their visit
virtualized square meters
“This project is a way for users to take in every inch of Seville, go back in time, see the before-and-after in the square, and move around however they want, taking control of their visit”
VIRTUAL TWINS
Digital worlds that allow users to have a large-scale view of the space or process. Interactive maps and infographics that guide the user, in which the different points of interest are explained visually. Where the important thing is the access to information and the personalization of the interactive experience.
BITÁCORA l BLOG
INTELLIGENT TOURIST DESTINATIONS. WHAT ARE THEY AND WHAT ARE THEIR CHARACTERISTICS?
Tourists are now more hyper-connected, more demanding, more aware of sustainability and the impact on the environment. Above all, they are now looking for tourist destinations that allow them not only to live unique experiences, but also to share them. With fast Internet access and where tourist information is always accessible from the palm of their hand.
4 BENEFITS OF USING EXTENDED REALITY AND BIG DATA IN TOURISM
The era of data has also reached the tourism sector. Thanks to the Big Data and to the advanced analyticsTourism companies are currently undergoing a profound and strategic transformation in the way they offer and optimize their tourism services.
