KIMCHI!
of photographs taken by all Kimchi photocalls!
average users per Kimchi experience!
of the people who participate in the Kimchi! experiences leave their contact data
PHYGITAL TECHNOLOGICAL EXPERIENCES WITH HIGH IMPACT
Kimchi! according to Korean culture is what you say before taking a picture. A "potato" or "cheese" that invites us to smile, to have fun. These are the Kimchi! projects, phygital technological experiences with high impact engagement and creativity that attract users in physical spaces. Whether as interactive showcases, photocalls or games. Kimchi! are phygital projects that adapt to all types of users and situations. Drawing the attention of visitors and making a data capture of their interactions and behaviors. A way to revolutionize the physical presence, the promotional actions and the sales process of the company attracting all eyes.
The Kimchi! represent the most innovative trend of DOOH marketing (digital out of home) where the presence, immediacy and proximity of physical actions are combined with the latest digital advances in terms of personalization, interaction and analytical dashboards.
ADVANTAGES OF KIMCHI!
DATA ON THE QUALITY OF THE PHYSICAL SPACES.
Know first-hand the user of the physical spaces. The emotions aroused by the brand and the type of profile that tries the experience. Bidirectional interaction with users in real time. Recording of usage and sales process data.
MULTI-SCALE.
Kimchi! experiences adapt to all kinds of physical formats, from totems, screens and shop windows, to large interactive and immersive installations. Generating experiences of interactive games, photocalls and experiential marketing actions.
GAMIFIED, CREATIVE AND INTERACTIVE EXPERIENCES.
Go one step further in face-to-face actions. Where gamification and interaction generate a great emotional impact on users. Improving branding and brand positioning.
THE USER DOES NOT NEED HARDWARE.
The user lives the phygital experience in his own skin, he only needs to get in front of the screen and enjoy the Kimchi! In 3 seconds he is already immersed in the experience.
LOW ENVIRONMENTAL IMPACT.
Its phygital approach and online updating capabilities reduce the cost of outdated advertising materials and save on logistics, transportation and maintenance.
FOR ALL AUDIENCES AND SITUATIONS.
The Kimchi! experience is perfect to attract the attention of all audiences. More impact, more interaction, more training or more competitive play. You decide the situation and objectives.
DATA ON THE QUALITY OF THE PHYSICAL SPACES.
Know first-hand the user of the physical spaces. The emotions aroused by the brand and the type of profile that tries the experience. Bidirectional interaction with users in real time. Recording of usage and sales process data.
MULTI-SCALE.
Kimchi! experiences adapt to all kinds of physical formats, from totems, screens and shop windows, to large interactive and immersive installations. Generating experiences of interactive games, photocalls and experiential marketing actions.
GAMIFIED, CREATIVE AND INTERACTIVE EXPERIENCES.
Go one step further in face-to-face actions. Where gamification and interaction generate a great emotional impact on users. Improving branding and brand positioning.
THE USER DOES NOT NEED HARDWARE.
The user lives the phygital experience in his own skin, he only needs to get in front of the screen and enjoy the Kimchi! In 3 seconds he is already immersed in the experience.
LOW ENVIRONMENTAL IMPACT.
Its phygital approach and online updating capabilities reduce the cost of outdated advertising materials and save on logistics, transportation and maintenance.
FOR ALL AUDIENCES AND SITUATIONS.
The Kimchi! experience is perfect to attract the attention of all audiences. More impact, more interaction, more training or more competitive play. You decide the situation and objectives.
KIMCHI!
IMASCONO TECH
We not only develop products, we also develop technology. We have a team of technologists and engineers who imagine and create new codes, frameworks, programs and tools that give life to our experiences. Artificial Intelligence, web programming, 3D art, cybersecurity, Business Intelligence, Big Data.
Kimchi! is based on the latest generation phygital technology: motion capture cameras, expressions and real-time data. A technical base that allows us to take the gamified experience to new creative levels. Get to know the whole Imascono tech ecosystem.
