LOARRE XR
CLIENT
Itainnova
Aragon Tourism
LOCATION
Loarre Castle, Aragon (Spain)
PROJECT
Immersive web space for the promotion of tourism and the dynamization of the environment.
BRIEF
Loarre Castle is an 11th century Romanesque fortress at the foot of the Pyrenees. It is one of the most important historical monuments of the Middle Ages in Spain, and also one of the most inaccessible.
Itainnova and Turismo de Aragón presented us with the following challenge: to make Loarre Castle as accessible as possible to people with reduced mobility, and at the same time, to enhance the tourist value of this rural environment.
LOARRE XR is a virtual re-creation of the interior and exterior of the Romanesque castle that can be used as a guide before, during, and after your visit by offering a digital look at the different areas and hidden nooks and crannies of the castle through 360º photographs, gamified challenges, and VR experiences.
The project is part of the European program Digitourism, where the challenge was to demonstrate that new technologies can make tourism much more accessible, thinking of people with difficulties either mobility or cognitive. A challenge that we put to the test together with the Somontano Social Center, They were delighted with the view from the VR Castle observation deck!
2.200
m2 is the surface area virtualized in this virtual twin, covering the castle and its surroundings
people with mobility and cognitive impairments participated in the experience
of participants say that the experience is the perfect complement
"Congratulations to everyone involved in the project, because you did a fantastic job in record time. Great work! As always, A+!”
VIRTUAL TWINS
Digital worlds that allow users to have a large-scale view of the space or process. Interactive maps and infographics that guide the user, in which the different points of interest are explained visually. Where the important thing is the access to information and the personalization of the interactive experience.
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