AUDIOGUIARTE
CLIENT
Audioguiarte
LOCATION
Spain and Panama
PROJECT
Platform for management of audioguides that offer data and infographics to optimize the cultural experience.
BRIEF
From 2022, Audioguiarte, with more than twenty years of experience in digital solutions for the cultural visit, has trusted in Imascono to develop a fully customized audio guide platform, self-managed and scalable, capable of adapting to the changes and needs of the cultural sector.
Audioguiarte was looking for a solution that went far beyond the simple reproduction of audio guides, they wanted to maximize the value of the data through metrics, infographics and visualizations that would allow them to understand how users interact with the content in each cultural space.
The project also required comprehensive support in technology consulting and digital transformation, ensuring that the platform would not only meet current needs, but would also be able to adapt and evolve over time.
A fully flexible and constantly evolving audio guide management platform that integrates data collection and visualization, metrics analysis and interactive visualizations for each cultural space. The solution allows:
- Complete self-management of content and users.
- Quick download of audio guides via QR.
- Adaptation to different types of content and formats, guaranteeing a current and replicable digital experience.
- Continuous evolution, incorporating technological and strategic improvements according to the needs of the project itself.
More than a technological tool, the platform is conceived as a living project, which has been evolving and growing over time, incorporating continuous improvements in both functionality and user experience.
Users enjoy an intuitive and fast experience, accessing audio guides with a single scan and exploring cultural content in a personalized way.
For their part, the managers of cultural spaces especially value the richness of the data obtained, which allows them to understand user behavior and make strategic decisions based on real metrics, consolidating the platform as a tool for learning, management and digital transformation.
7.872.570
Total users as of January 2022
Audio guides monthly discharged at Sagrada Familia
Cultural and religious sites managed from a single platform
“Users can immerse themselves in each cultural space, discover stories at their own pace and explore content as the platform adapts to each experience."
TAILOR-MADE PROJECT
Tailor-made projects in which we offer all our experience and cutting-edge technologies to companies whose business and vision require a technological evolution. By becoming partners We customize to the maximum the whole process of integral developments that stand out for the ideation, definition and complete production of the digital project.
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