of travel organizations are already using Artificial Intelligence extensively or at scale (Accenture).
of tourism product booking decisions are made unconsciously, based on the shopping experience (Deloitte).
increase in the volume of travel companies in the last 3 years that already use automation in their business models (Accenture)
TECHNOLOGY IN TOURISM TO CONNECT WITH TRAVELERS
The profile of the traveler has changed radically in recent years. It is a more informed and demanding digital consumer, with great capacity to influence and in search of unique tourism experiences. Not only that, new generations such as millennials, Generation Z and Generation Alpha see technology as their main means of interaction with the world.
For this reason, the different agents that are part of the tourism sector - hotels, museums, travel agencies, theme parks, tourist offices - understand technology as an essential tool to connect with users, generate a real positive impact and elevate the tourism experience to the next level.
TECHNOLOGY TRENDS IN RETAIL & LEISURE
TRYING BEFORE BUYING.
Tour the hotel/museum/amusement park facilities yourself, see the scenery first hand or try out the activities that can be booked. Everything to encourage booking and to make the trip start from home.
ENRICH THE TOURISTIC VISIT.
Through recreations and immersive experiences. Travel back in time to discover what a city, monument or natural enclave was like. Superimposing information on the point of tourist interest. Contextualizing the visit to the museum, natural park and tourist area.
PERSONALIZED ATTENTION IN HOTELS.
Concierge and Artificial Intelligence. Personalization of the hotel experience through virtual assistants equipped with Artificial Intelligence that accompany guests before, during and after their hotel stay.
BIG DATA AND ADVANCED ANALYTICS.
Detect trends, learn more about user tastes, draw conclusions in an agile way and define customized action plans. All to maximize the travelers' experience and optimize the sector's operational efficiency. Through new technologies applied to tourism, travel industry players will gain a complete, real-time view of travelers' behavior and preferences.
TRANSLATIONS AND AUTOMATED GUIDES.
Virtual guides always accessible and updated, offering the opportunity to expand the information in situ while touring any tourist area. Making simultaneous translations and adapting the recommendations to the taste of each user. All powered by Artificial Intelligence and geolocation.
SUSTAINABILITY AND ACCESSIBILITY.
New technologies make it possible to visit inaccessible and/or environmentally protected areas. Either because they are natural sites of difficult access, remote places or because they do not have the necessary measures to be visited by all users, regardless of their physical condition or disability.
TRYING BEFORE BUYING.
Tour the hotel/museum/amusement park facilities yourself, see the scenery first hand or try out the activities that can be booked. Everything to encourage booking and to make the trip start from home.
ENRICH THE TOURISTIC VISIT.
Through recreations and immersive experiences. Travel back in time to discover what a city, monument or natural enclave was like. Superimposing information on the point of tourist interest. Contextualizing the visit to the museum, natural park and tourist area.
PERSONALIZED ATTENTION IN HOTELS.
Concierge and Artificial Intelligence. Personalization of the hotel experience through virtual assistants equipped with Artificial Intelligence that accompany guests before, during and after their hotel stay.
BIG DATA AND ADVANCED ANALYTICS.
Detect trends, learn more about user tastes, draw conclusions in an agile way and define customized action plans. All to maximize the travelers' experience and optimize the sector's operational efficiency. Through new technologies applied to tourism, travel industry players will gain a complete, real-time view of travelers' behavior and preferences.
TRANSLATIONS AND AUTOMATED GUIDES.
Virtual guides always accessible and updated, offering the opportunity to expand the information in situ while touring any tourist area. Making simultaneous translations and adapting the recommendations to the taste of each user. All powered by Artificial Intelligence and geolocation.
SUSTAINABILITY AND ACCESSIBILITY.
New technologies make it possible to visit inaccessible and/or environmentally protected areas. Either because they are natural sites of difficult access, remote places or because they do not have the necessary measures to be visited by all users, regardless of their physical condition or disability.
TECHNOLOGY PROJECTS APPLIED TO MEDICINE
IMASCONO TECH
We not only develop projects and products, we also develop technology. We have a team of technologists and engineers who imagine and create new codes, frameworks, programs and tools that give life to our experiences. Artificial Intelligence, web programming, 3D art, cybersecurity, Business Intelligence, Big Data. Get to know the entire Imascono tech ecosystem.
