Hotels of the future: hotel technology trends

Artificial Intelligence in tourism - Hoteles del Futuro

The hotel industry is evolving rapidly with the adoption of technologies such as check-in automation, personalized virtual assistants and immersive experiences through augmented reality. The hotels of the future are betting on personalization and efficiency to stay competitive.

Marketing in the metaverse: main strategies

Technology is transforming all company strategies, especially marketing strategies. In this context, the Metaverse and new virtual worlds have become a new frontier for brands looking to innovate and connect with digital native audiences.

Virtual influencers as a trend in social networks

Social Networks have become the main communication channel for many companies. A way to reach the end user, to have direct conversations with them and to connect emotionally with the product and the brand. In this equation, influencer marketing plays a key role.