Hotels of the future: hotel technology trends

The hotel industry is evolving rapidly with the adoption of technologies such as check-in automation, personalized virtual assistants and immersive experiences through augmented reality. The hotels of the future are betting on personalization and efficiency to stay competitive.
Marketing in the metaverse: main strategies

Technology is transforming all company strategies, especially marketing strategies. In this context, the Metaverse and new virtual worlds have become a new frontier for brands looking to innovate and connect with digital native audiences.
Virtual influencers as a trend in social networks

Social Networks have become the main communication channel for many companies. A way to reach the end user, to have direct conversations with them and to connect emotionally with the product and the brand. In this equation, influencer marketing plays a key role.
Technology trends in amusement parks: Virtual Reality

With the advent of immersive technologies, entertainment is expanding beyond its current boundaries.
Artificial Intelligence in tourism: characteristics and examples

In the current era, if there is one technology that is transforming the business world, it is Artificial Intelligence (AI). The tourism sector is no exception.
Challenges of Artificial Intelligence applied to the enterprise

Artificial Intelligence has become one of the most disruptive technologies of the 21st century, and we still do not know its full potential.
Artificial Intelligence Avatar: definition and main uses

Artificial Intelligence has reached our daily lives in many ways. In the generation of content, in the analysis of thousands of data in real time and also in the way we interact in the new virtual world.