DKV VIRTUAL
CLIENT
DKV Group
LOCATION
Virtual World
PROJECT
Virtual headquarters and new communication channel of the insurance company
BRIEF
DKV Seguros, one of the most important Spanish insurance companies, takes another step forward in its digital evolution by creating a new customer and communication channel. Thus DKVirtual is born, a 3D web space designed to redefine the relationship between insurer and client. Offering a unique onboarding that brings health, wellness and DKV's values closer to new audiences, especially the youngest. With DKVirtualThe insurance company not only communicates, but connects interactively.
The objective was to attract the new generations, who are not very aware of the importance of health, through a gamified experience that also integrates communication, customer service and training in a unique digital environment.
DKV Seguros, one of Spain’s leading insurance companies, is taking its digital evolution one step further by creating its new client and communication channel. Meet DKVirtual, a 3D online space designed to redefine the relationship between insurance companies and their clients. It offers a unique onboarding experience that makes health, well-being, and DKV’s values more accessible to new audiences, especially young people. DKVirtual allows the insurance company to go beyond traditional communication to connect with clients in an interactive way.
DKVirtual demonstrates that technology not only transforms, it also connects. A unique digital experience that allows employees, customers and the general public to connect with the DKV Seguros universe and instantly access all the group's information.
x3
increase in user interaction with the brand
virtual visits to the space
more queries through the digital channel
“DKVirtual is transforming the insurance sector. It’s a showcase for both clients and companies who want to learn about the DKV group’s benefits. We’re delighted to have supported them in making this leap into the virtual world.”
SERGIO SANTAMARÍA, PROJECT OWNER (IMASCONO)
VIRTUAL SPACES
Virtual environments where the value proposition and business activities are gamified. Perfect for virtual tours, simulations and interactive product testing, detailed monitoring of processes and offer a space for gamification of pre-sales, training and other business activities.
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