IBERDROLA SHAREHOLDERS MEETING
CLIENT
Iberdrola
LOCATION
Virtual world
PROJECT
Virtual streaming event held on your own web site
BRIEF
Iberdrola, one of Spain's leading IBEX 35 companies, has more than 600,000 shareholders worldwide. At its annual meeting, the main shareholders meet and after the meeting, minutes are sent to the rest of the shareholders.
For one of their last meetings, they decided to take the next step. They wanted to gather as many shareholders as possible in one place to participate in the General Meeting. If you can't do it in person, why not organize it virtually?
For one of its most recent meetings, Iberdrola decided to take the next step. They wanted to bring as many shareholders as possible together for the annual meeting. If in-person isn’t possible, why not hold it virtually?
The experience makes it possible to follow the live broadcast while also getting a close-up look at the hydroelectric power plants, photovoltaic plants, and offshore wind farm.
15M
people reached by press and media coverage of this technological feat
hours of live broadcasting
innovation projects highlighted
“Thanks to the implementation of the Metaverse at the meeting, shareholders are immersed in an environment that breaks down the barriers between the real world and the virtual world.”
COMMUNICATIONS DEPARTMENT (IBERDROLA)
VIRTUAL SPACES
Virtual environments where the value proposition and business activities are gamified. Perfect for virtual tours, simulations and interactive product testing, detailed monitoring of processes and offer a space for gamification of pre-sales, training and other business activities.
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