TENÍAS GROUP
CLIENT
Tenías Group
LOCATION
Virtual World
PROJECT
Virtual twin of the machinery for its presentation and commercialization
BRIEF
Tenías is a company specialized in the manufacture and distribution of agricultural and livestock machinery. Since its foundation in 1956, the company has been at the forefront of the sector, with presence in more than 50 countries. Its strong point is trust, in addition to having the most up-to-date technological means.
Tenías' sales team contacted us to solve one of their problems. pains How to present and market their machines without relying on them physically? They were looking for a way to go beyond photographs and videos, beyond having to transport them from show to show (with the logistical expenses and opportunity costs that entails).
The solution? Bringing machinery to the virtual world. With the latest in technology and 3D design, we generated a virtualized catalog of all your machines as interactive infographics. Each point and detail of the machinery is self-explained, helping both in the understanding of users and in the commercial discourse and value proposition.
This Virtual Twin allows a 360º demonstration of the machine, accurately showing its operation, benefits and key features. A new era in agricultural machinery marketing begins.
20
Self-explained interactive points
Presence of the experience at 40 national and international trade fairs
reduction of the company's costs at trade fairs and industry events
"This virtualized catalog is a game changer in the presentation of Grupo Tenías' value proposition. Now its machines can multiply and reach all parts of the world."
VIRTUAL TWIN
Digital worlds that allow users to have a large-scale view of the space or process. Interactive maps and infographics that guide the user, in which the different points of interest are explained visually. Where the important thing is the access to information and the personalization of the interactive experience.
BITÁCORA l BLOG
APPLICATIONS OF ARTIFICIAL INTELLIGENCE IN INDUSTRY
Artificial Intelligence is transforming the industrial landscape, revolutionizing the way companies operate and face current and future challenges. It redefines processes, optimizes resources, automates tasks and opens new frontiers of innovation.
WHAT IS INDUSTRY 4.0. AND WHAT ARE ITS MAIN CHARACTERISTICS?
We are currently in the midst of Industry 4.0, where digital, intelligent and automated technology is bringing about a revolution for our companies, factories and production lines.
