Augmented Reality Photocall to promote the arrival of Thor: Ragnarok to theatres.
SectorTourism and entertainment
I couldn't have imagined having such a good time at the cinema even before I saw the film.
Darío Usón / User (Kinépolis Ciudad de la Imagen)
"Kinépolis Ciudad de la Imagen" in Madrid
Once again, with our distinctive Augmented Reality photocall for events, we made the fans of Thor: Ragnarok feel like protagonists of the world of Asgard during the first week of the premiere at the Kinépolis Ciudad de la Imagen cinemas in Madrid. And also take a printed photo as a souvenir! You only have to see the faces of the users to appreciate the impact of the action. Just check out the video ;)